collaboration of Mandalay Regional Tourism Executive Committee (MRTEC)
facilitate by: Myanmar Upper Land | culture & travel (MUL)
supported by PUM Netherlands Expert Team
To apply Remote Coaching Program for Tourism Professional
Hotelier Professional (Line Manager) level
Training Schedule Detail
- Start date: 24 August 2020
- Registration: Online
- Maximum: 15 participants
- Application acceptance: until 21 August
Time and Coach Outline detail
Meeting Time: 15:00 – 17:00
Preparing food and Beverage in the new normal
- Hygiene awareness of the production line
- The safe practice of hygienic food production
- The changes in the new normal
- Q & A
Lectured by
Patrick Rosali
(PUM Netherlands Expert)
Meeting Time: 15:00 – 17:00
Tourism related Digital Marketing
- Define your target group
- The website
- Social media
- Q & A
Lectured by
Berry Ter Horst
(PUM Netherlands Expert)
Meeting Time: 15:00 – 17:00
Hotel Revenue Management
- How to establish a potential rate structure synchronizing the value of a hotel room with demand of your target market
- How to define the business sources and measure the performance
- Understand Price Yielding – the right price at the right time for the right person
- Adjust your revenue management strategy
- through planning and teamwork establishing effective action items
- Forecast and competitive analysis
- Communication through various channels
- Q & A
Lectured by
Harald Kniss
(PUM Netherlands Expert)
Lecturers and their Profiles
After 3 years of culinary training in France, Patrick Rosalie worked at various restaurants and hotels in France. Then he moved to London to work at the star restaurants of the Roux brothers.
In 1977 he settled in the Netherlands, where he held various positions at restaurants and hotels and finally he joined ESA ESTEC Space Agency in Noordwijk, Netherlands, where he stayed for 32 years. As the kitchen manager, he was responsible for 3 restaurants and 2000 meals per day. He managed the kitchen team and all the planning concerning the food production. He was even involved in the Melissa project, which was the preparation of food for future missions to Mars.
After holding several management positions in tourism, Berry ter Horst founded his own company: PANGEA Travel, a tour operator for custom made trips to Asia and Africa. Products were sold through their website. After more than 15 years of successful operation, he sold his company in 2018. Berry is now a volunteer for PUM senior experts and a volunteer at a hospice, where people spend the last phase of their lives.
Berry visited Myanmar in 2009 for the first time. Most recently he was in Myanmar in February 2020 for a PUM-mission.
Harald Kniss,
Hospitality Management Consultant
Established HSLI – hospitality management in 1995. Resident in Rotterdam, the Netherlands the home base .He has had an extensive career in general hotel management across several continents.
He developed strategies, suggestions and solutions leading and coaching hotel management and owners to reach their set goals. The expertise covers the entire commercial functioning of properties, including Sales, Marketing, Communications, Revenue and Distribution, Operation Analysis. He is driven for the successful launching and integration of new Hotels and Resorts in today’s challenging marketplace.
Joining PUM voluntarily in 2003, he successfully accomplished missions in South East Asia, Africa, and Latin Americas. The portfolio includes properties such as the Inle Princess Resort, Nyaung Shwe, Myanmar; The Mantrini Chiang Rai, Thailand; Hotel Association of Siem Reap, Cambodia as well as hotels throughout Indonesia and the Philippines.
Inspired by diversity of global cultures he is driving the integration of individual owned hotels and resorts to compete with industry giants, by introducing dynamic new ways of working including intelligent, innovative technology, building a commercial culture, and nurturing impactful relationships around the world.
Hotelier Professional (Executive) level
Schedule Detail
- Start date: 3 September 2020
- Registration: Online
- Maximum: 15 students
- Application acceptance: until 31 August
Meeting Time: 15:00 – 17:00
Crisis Management
Three critical questions to ask:
CRITICAL QUESTION #1 – WHAT IS YOUR ORGANIZATION’S REAL, TRUE PURPOSE?
CRITICAL QUESTION #2 – WHAT WILL BE YOUR TEAM’S WAYS OF WORKING GOING FORWARD?
CRITICAL QUESTION #3 – WHAT IS YOUR NEW RECOVERY AND GROWTH STRATEGY?
How to start:
- The Planning team -creating a schedule- gathering documents-
- Determine your starting position, develop a strategy, build a plan, and monitor performance
- Q & A
Lectured by
Harald Kniss
(PUM Netherlands Expert)
Meeting Time: 15:00 – 17:00
Tourism-related New Normal Management (or) Human Resource Strategy
- Outline 1
- Outline 2
- Outline 3
Lectured by
Harald Kniss
(PUM Netherlands Expert)
Meeting Time: 15:00 – 17:00
Providing Safety Measure (including Contactless Check-in/out, etc.)
Virus Protocol for the Clients
- The invisible hazard
- The importance of retracing a possible infection source
- How to address Critical touch points throughout the property: Rooms F&B Banquets Public Spaces, Leisure and Recreation areas and Back of the House
- What kind of tech equipment is worthwhile to invest in
- How to perform and communicate safety measures preventing that guests get the impression of the sterile charm of a hospit
- Q & A
Lectured by
Harald Kniss
(PUM Netherlands Expert)
Training Experts and their profiles
Harald Kniss,
Hospitality Management Consultant
Established HSLI – hospitality management in 1995. Resident in Rotterdam, the Netherlands the home base .He has had an extensive career in general hotel management across several continents.
He developed strategies, suggestions and solutions leading and coaching hotel management and owners to reach their set goals. The expertise covers the entire commercial functioning of properties, including Sales, Marketing, Communications, Revenue and Distribution, Operation Analysis. He is driven for the successful launching and integration of new Hotels and Resorts in today’s challenging marketplace.
Joining PUM voluntarily in 2003, he successfully accomplished missions in South East Asia, Africa, and Latin Americas. The portfolio includes properties such as the Inle Princess Resort, Nyaung Shwe, Myanmar; The Mantrini Chiang Rai, Thailand; Hotel Association of Siem Reap, Cambodia as well as hotels throughout Indonesia and the Philippines.
Inspired by diversity of global cultures he is driving the integration of individual owned hotels and resorts to compete with industry giants, by introducing dynamic new ways of working including intelligent, innovative technology, building a commercial culture, and nurturing impactful relationships around the world.
Tourist Guide (National) Level
Schedule Detail
- Start date: 4 September 2020
- Registration: Online
- Maximum: 15 students
- Application acceptance: until 1 September
Meeting Time: 15:00 – 17:00
Tour guide competencies under the topic of Professional Behaviors & general introduction to the program
Presentation about the qualities a tourguide should have:
1.Knowledge of the Tour Area
2.Ability to Communicate
3.Strong Empathy/Understanding and to know the target group
4.Charismatic Personality
6.Keen Ability to Improvise and Adapt
6.Focus on Building Rapport
7.Engaging Storyteller and Actor
8.Flexibility
9.Timing and Punctuality
10.Eagerness to Learn and Willingness to Teach Others.
11.Professionalism
12. COVID measures
Q & A
Lectured by
Herman Sieben
(PUM Netherlands Expert)
Meeting Time: 15:00 – 17:00
The Environment, people, the economy under the theme of Responsible or sustainable tourism
What is
Q & A
Lectured by
Herman Sieben
(PUM Netherlands Expert)
Meeting Time: 15:00 – 17:00
Way to update guiding knowledge under the title of the Gathering knowledge (or) Research skill
What is sustainable
Q & A
Lectured by
xxxx
(PUM Netherlands Expert)
Meeting Time: 15:00 – 17:00
Virus Protocol for the Clients
What is
Q & A
Lectured by
xxxx
(PUM Netherlands Expert)
Training Experts and their profiles
Work experience
2018-present
President of the World Heritage Site Commission Schokland Noordoostpolder the Netherlands
Schokland is a unique combination of cultural history and nature. Evidence of human habitation going back more than 10,000 years can be found there.
2018-present
Ambassador IJssel Staatsbosbeheer the Netherlands
Staatsbosbeheer is commissioned by the Dutch government to strengthen the position of nature in the Netherlands.
2016-2018
Interim Executive Director of the National Parks Bonaire Foundation (STINAPA Bonaire)
Integral responsibility for administration, management, information/public-relations and education/outreach/ecotourism Bonaire National Marine Park and Washington Slagbaai National Park.
2013-2016
Program manager Staatsbosbeheer the Netherlands
2009-2013
Regional Executive Director Staatsbosbeheer Noord (Groningen, Friesland, Drenthe) the Netherlands
2006- 2009
Head of Care and Culture Province of Overijssel
2002-2006
Head of Department of Social Planning Province Flevoland
1999-2002
Education Director Hogeschool Larenstein in Velp, Land and water management.
HBO education in the field of: environment, water management and planning for rural areas
1993-1999
Head of department general environmental policy / environmental care and enforcement/supervision Province of Groningen
Development of provincial policy supervision and enforcement.
1985-1993
Director of nature and environmental education Friesland of the IVN
1983-1985
Education employee environmental science University of Groningen
Education
1993-1994
Post-graduate education management for non-profit organizations, Leeuwarden Business School
1989
Course marketing for countryside recreation, Lose Hill Hall Castleton (England)
1978-1985
Doctoral degree in historical and philosophical sociology, University of Groningen
1974-1978
Higher education program Social Academy, specialization Cultural Work, Social Academy Twente Hengelo.
2016-2018; 2019-present
Member and advisor of the Dutch Caribbean Nature Alliance Board (DCNA).
2014-2016
City Councilor municipality of Zwolle
1st spokesman nature, environment and management
2013-2016
Member Supervisory Board Batavialand in Lelystad, collaboration between a number of cultural institutions, Bataviawerf, Nieuwland Heritage Center and the National Heritage Agency Lelystad
2009-2016
Member of the Board of Coalition Wadden Natuurlijk, member of the board of the Beheerraad Wadden, deputy member of the Regionaal College Waddengebied(RCW),
2003-2006
Member of the European Network of Social Authorities’ management committee (EU network group, including international exchanges in the field of youth care and social policy with provinces and cities in England, Italy, Finland and Sweden)
1999-2004
Chairman of the Joint Participation Council for Public Primary Education in Zwolle
1987-1993
Member Waddenadviesraad / Council for the Wadden, advisory board of the government of the Netherlands
1987-1993
Member of the Water Board Middelsekrite Sneek
1987-1993
Board Advisor Landscape Management Friesland
1986-1998
Member of the General Board of It Fryske Gea, provincial nature conservation organization.
Other International experience
Initiator cultural school exchange project Suriname-Flevoland /working visits Suriname;
Training Romanian environmental officials;
Education officials Indonesia;
Nature exchange project Orjol / Soviet Union-Leeuwarden/ the Netherlands;
Scientific working visit Banc d ‘Árguin Mauritania;
Work visits Bonaire, Aruba, Curacao, Saba, St. Maarten and St. Eustatius;
Tour guide experience in the field of ecotourism: Tour Tour guide trips India (birds), Bonaire (coral and birds), Suriname (birds), Morocco (birds) and Portugal(flora); Training and workshops tourlleaders and birdguides Papua/ Indonesia.
PUM-expert ecotourism
PUM Netherlands senior experts is a non-profit organisation, which has been advising businesses in developing countries and emerging markets for almost 40 years.
1986-1998
Provincial consul Fryslân Nederlandse Mycologische Vereniging/Dutch Mycological Society
Tour Operator Level
Schedule Detail
- Start date: 14 September 2020
- Registration: Online
- Maximum: 15 students
- Application acceptance: until 11 September
Meeting Time: 15:00 – 17:00
How to become a better Tour Operator
About the Good Tourism Institute
At the Good Tourism Institute we care about the tourism industry. Our goal is to make the industry a better place for its businesses and travellers. This however, can’t be done without taking in mind the planet and its people.
With our extensive experience in both sustainable tourism and online marketing, we believe a sustainable tourism industry and making a profit can go hand in hand. You can be thoughtful about the environment, local communities and animal welfare, and run a successful business at the same time.
Masterclass structure
- Good tourism
- The need of good tourism
- The benefits of good tourism
- Implementing good tourism
- Animal welfare
- Understanding your animal footprint
- Negative effects of animal in tourism
- Positive effects of animals in tourism
- Animal welfare in practice
- Carbon management
- Understanding your carbon footprint
- Measuring your carbon footprint
- Reducing your carbon footprint
- Compensating your carbon footprint
- Supply-chain management
- Developing good tourism experiences
- Experience economy
- Selecting and working with (local) partners
- Communication
- With your partners
- With your customers
- Certification
Q & A
Lectured by
Anne de Jong
(Guest Lecturer, Netherlands)
Meeting Time: 15:00 – 17:00
New Product Development during Pandemic
-Analysing the product: what are the different elements? Peel it of.
-How can we change-upgrade-add elements to products?
-Client perspective in Corona times
Core element
-Creative techniques to cope with the new situation
Q & A
Lectured by
Jeroen Vinkesteijn
(Guest Lecturer, Netherlands)
Meeting Time: 15:00 – 17:00
Way to update guiding knowledge under the title of the Gathering knowledge (or) Research skill
What is sustainable
Q & A
Lectured by
xxxx
(PUM Netherlands Expert)
Meeting Time: 15:00 – 17:00
Virus Protocol for the Clients
What is
Q & A
Lectured by
xxxx
(PUM Netherlands Expert)
Training Experts and their profiles
About Anne de Jong
I am Anne de Jong (26), a passionate change maker and fascinated by the tourism industry. Wanting to contribute to a futureproof tourism industry, I support tour operators and destinations to become more resilient and sustainable.
My main focus lies upon working towards sustainable and profitable businesses and destinations while making a positive impact on local communities and the environment. I emphasise on making sustainability easier, more accessible and attractive.
Work experience
The Good Tourism Institute (co-founder)
The Good Tourism Institute helps tour operators become the best version of themselves. Learn how to support local communities, build long lasting relations with customers and employees, and offer unique experiences. All in a sustainable way.
Fair Sayari (founder)
Fair Sayari is a consultancy business focused upon the practical implementation of sustainability in tourism. I believe that sustainability is the ultimate way to create a futureproof tourism industry and a win-win situation for everyone.
Travelife for Tour Operators
As account manager for African tour operators I am responsible for guiding tour operators through the Travelife certification process and help them to implement more sustainability practices. I am also involved in hosting trainings abroad and promote Travelife on international tourism trade fairs.
Green Destinations
Africa Coordinator, coach and trained auditor for destinations on the African continent who want to work on sustainable development and towards GSTC accredited Green Destinations certification.
Better Places
Better Places Travel is an online travel platform with a high sustainability focus. For 1,5 years I have supported the team in operations and sustainability projects.
Education
Wageningen University (2015-2017)
Master of Science (MSc) in Tourism, Leisure and Environment
Thesis: The embeddedness of CSR in South African Tour Operators’ business practices.
Saxion University of Applied Sciences (2011-2015)
Bachelor of Applied Sciences (BASc) in International Tourism Management
Thesis: Development of a new community-based ecotourism product for Fair2 in Tanzania.
Languages Dutch native speaker
English spoken fluent written acceptable
German spoken fluent written acceptable
French spoken acceptable written basic
Interests and Activities
I love active sporting, especially cycling (uphill climbing). Interested in theatre and music in general and also been active in these fields. In work combining things in a creative and operational way is always a challenge to me.
Career History
Period 2018 – now
Member of the teaching staff committee of Thuiswinkel.org, the biggest digital network in Holland.
https://www.thuiswinkel.org/english
Chairman of the OMPIE, group of 75 online (teaching staff) professionals at Universities (of applied sciences).
Member of the Speakers Academy
Showreel https://www.youtube.com/watch?v=HUv3TKrTzJA
Period 1998 – now
Creative Masters www.creativemasters.nl
Owner, managing director
Marketing firm specialized in innovations and product concepts.
Period 1995 – now
BUAS Breda University of Applied Sciences https://www.buas.nl/en
Sector Tourism, leisure, hospitality
Senior lecturer, Management games, E-commerce and social media.
Researcher on social media
Period 2013 – now
Active research – blogger on Emerce:
https://www.emerce.nl/auteurs/jeroen-vinkesteijn
Expert at BNNVARA TV-program ‘Kassa’ on social media.
Period 1987 – 1992
Employed at Teletravel and her labels Margriet reizen, Nieuwe Revu reizen
VIVA reizen etc. Touroperator with own programs and lots of labels and joint-promotions. Stationed one year in Austria. Tourguide, later on Productmanager, marketing manager and eventually 2,5 year General manager
Period: 1984 – 1987
Employed at ANWB www.anwb.nl
Dutch Touring Club with over 4 million members.
Research cost-structure in leisure and tourism Cooperation with TV-programs (‘Vakantieman’). Visiting and qualifying camping sites.
Employed at RCN: www.rcn.nl chain of 9 big camping sites in Holland and 8 in France. Member of entertainment-team, later on Head of entertainment department.
Period: 1983 – 1984
Employed at Yougotours
Former touroperator specialized on Croatia and Istria.
Tourguiding, stationed in Bruxelles and Dubrovnik.
Qualifications and Training
Period 2019
Institute Google
Course content Certified Trainer Google Digital Garage
Period 2011-2012
Institute Academy for digital entertainment Breda
Course content Master Media innovation, completed
http://www.nhtv.nl/ENG/masters-courses/masters-cursussen/masters/master-in-media-innovation/introduction.html
Period December 2009
Institute NHTV Breda test & internal evaluation
Course content Level of English evaluated at C1
Period 2009 – 2009
Institute EVC bureau NHTV Breda
Course content ‘EVC’ assessor for professional education
Period 2005 – 2006
Institute Nijenrode
Course content Mastercourse Retailmanagement
Period 1990 – 2004
Institute Various
Course content Pedagogical qualification
Several software courses
Intensive course English
Course projectmanagement
Period 1990
Institute NVA
Courses Insurance C, certificate A-‘’fire’’ (highest level)
Period 1985-1986
Institute SHV
Course Professional in restaurant management
Professional in café management
Period 1980-1983
Institute NHTV double degree
Course Bachelor in Tourism and economics
Bachelor in Leisure and economics
Period 1973-1980
Institute Ludger Doetinchem
Course VWO: pre-university education
Publications
Books
Author of four books related to the internet and social media:
In Dutch and International versions
https://www.webedu.nl/bestellen/eduplaza/catalog/14109-hbo-wo
Other publications
Several publications in magazines and compendia.
Research overview:
https://pure.buas.nl/en/persons/jeroen-vinkesteijn
Platforms
www.emeraldforesthotel.eu A virtual hotel, called Emerald Forest Hotel, as core of ma business game. Over 10.000 participants. Running in Estonia, Lithuania, England, Germany, Latvia, and the Netherlands.
Terms and Conditions for Remote Coaching
- မန္တလေးတိုင်းဒေသကြီးအတွင်း ခရီးသွားလုပ်ငန်းနယ်ပယ်တွင် အမှန်တကယ်လက်ရှိလုပ်ကိုင်နေသူများအား ဦးစားပေးရွေးချယ်မည်ဖြစ်ပါသည်။
- သင်တန်းသားများသည် သင်တန်းမတက်မီတွင် Zoom account ကိုဖွင့်လှစ်ထားရန်လိုအပ်ပြီး အသုံးပြုရန်အဆင်သင့်ဖြစ်နေရပါမည်။
- သင်တန်းသားများသည်လျှောက်လွှာများကို အချက်အလက်များပြည့်စုံစွာဖြည့်စွက်၍ Myanmar Upper Land (MUL) website တွင် ဖော်ပြထားသောအောက်ပါ online Form မှတဆင့် (သာ) လျှောက်ထားရမည်။
မှတ်ချက်။ E-mail မရှိပါက (email နေရာတွင် [email protected] ဟုရေးရမည်ဖြစ်ပြီး) Viber No ပေးရန်လိုအပ်ပါသည်။ - လျှောက်လွှာများကို သတ်မှတ်ထားသောရက်အတွင်း အချိန်မီလျှောက်ထားရမည်ဖြစ်ပြီး ရွေးချယ်ခံရသူ ၁၅ ဦးအား သင်တန်းတက်ရောက်ခွင့်ပြုကြောင်း Confirmation Email ပေးပို့၍ အကြောင်းကြားမည်ဖြစ်ပါသည်။
- သင်တန်းတက်ရောက်ခွင့်ရရှိသူများထံသို့ သင်တန်းမစမီ ၂ ရက်အလိုတွင် Remote Coaching (Zoom) link ကို အီးမေးလ်မှတဆင့် ပေးပို့မည်ဖြစ်ပါသည်။
- အခမဲ့သင်တန်းဖြစ်သည့်အားလျော်စွာသင်တန်းသားများသည် သတ်မှတ်ထားသော သင်တန်းချိန်အတိုင်း အတိအကျတက်ရောက်နိုင်ရမည်။ ခိုင်လုံသောအကြောင်းပြချက်မရှိဘဲ သင်တန်းပျက်ကွက်သူများကို သင်တန်းဆက်လက်တက်ရောက်ခွင့်ပြုမည်မဟုတ်ပါ။
- Remote Coaching အချိန်အတွင်း Video ကိုစတင်ချိန်မှ ပြီးဆုံးချိန်အထိဖွင့်ထားရမည်ဖြစ်သော်လည်း အသံ (MIC) ကိုမူ (မိမိစကားပြောချိန်မှအပ) သင်တန်းချိန်တလျှောက်လုံးပိတ်ထားရပါမည်။
- ပိုမိုထိရောက်၍အကျိုးရှိသောသင်တန်းဖြစ်စေရန်အလို့ငှာ သင်ကြားမည့်ခေါင်းစဉ်အလိုက် နေ့စဉ်မေးခွန်း (အနည်းဆုံး တစ်ခု) ကိုကြိုတင်ပြင်ဆင်လာပြီး Q & A အပိုင်းတွင် သင်တန်းသားအားလုံး အလှည့်ကျ မေးခွန်းမေးရမည်ဖြစ်ပါသည်။
- သင်တန်းပြီးဆုံးသွားပါက MUL မှသင်တန်းတက်ရောက်မှုနှင့်ပတ်သက်၍ Feedback များကို E-mail မှတဆင့် ကောက်ယူသွားမည်ဖြစ်ရာ ပြီးပြည့်စုံအောင်ဖြည့်စွက်ပေးရန် သင်တန်းသားများအားလုံးအားကြိုတင်မေတ္တာရပ်ခံအပ်ပါသည်။
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